Stabilization Grant, Spring 2010
The original Herbiary store was located in Chestnut Hill and the second location opened in the Spring of 2010 in Reading Terminal Market. This store sells an extensive array of herbs and natural products.
The Herbiary husband wife owners plan a marketing and web overhaul including an e-newsletter template, updated photos of product and to develop online shopping which is perceived as particularly important to develop sales with travelers at Reading Terminal.
This aggressive marketing plan allows for a plethora of growth for The Herbiary, not only to the Philadelphia community, but also to buyers outside our city. Their sales increased and it allowed them to expand into other markets. The owners now have a location in Asheville, NC.